Marketing advice for new businesses
If you’re setting up your own business, here’s some advice on getting customers.
Know where your customers look
Your customers aren’t necessarily where you think they are.
So if you’re advertising where they’re just not looking, it’s wasted money. That’s why it pays to do a bit of Q1 research. Every time someone contacts your company, ask them where they found out about you. And act on this information so you’re advertising in the right places.